Grassroots is an American film directed by Stephen Gyllenhaal, based on the book Zioncheck for President by Phil Campbell.
Shot in Seattle, the film revolves around a Grassroots campaign for City Council and explores the benefits that arise from individuals participating in the political process.
The film tells the story of Phil Campbell, Jason Biggs, a journalist who has just lost his job and gets roped into leading Grant Cogswell's political campaign. Grant, played by Joel David Moore, is Phil's enthusiastic friend whose passion for the monorail inspires him to run for Seattle City Council. Grant is running against Richard McIver, played by Cedric the Entertainer, and although McIver has more money and more supporters, Grant's blind passion paired with Phil's strategy makes Grant a contender.
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